The Cold Call A cold call is when you contact a person you’ve never spoken with before, with the intent to sell them your product or service. That means when a business representative reaches out to potential customers or prospective clients who have not expressed any...
When setting a B2B appointment through cold calling in all likelihood, the prospect at the other end of the line has never heard of your organization and most probably has never even considered the need for a solution the likes of which you are providing. It wouldn’t...
As the world progresses towards a global playing field, business decision makers are often bombarded with various service offerings from almost every corner of the world. The gatekeepers job has thus become more of a necessity than an option across all businesses...
